Do
you know of one extremely successful
company without an identity? Think about
some of the leading companies with great
brand identity:
Starbucks
Ebay
Microsoft
Disney
All
these companies invest millions and
millions of dollars into brand awareness.
How much money did you spend last year
on brand awareness? Does your funeral
home even have a logo? Does your funeral
home have coordinating business cards,
letter head and envelopes? Is your logo
on your website, newspaper ads, and
brochures? Does your funeral home use
specific colors?
If you answered no to even one of these
questions, then Frazer needs to talk
to you. All the things mentioned above
are the VERY BASICS. If your not executing
the basics, then you are leaving a window
of opportunity for your competitor.
For
more information about how Frazer can
help your funeral home identity please
click here